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Everyone and their mother are Googling “apartment buildings for sale.” We get it; you saw somebody on TikTok talking about how you can make millions renting property. Sure, they’ve got some good points. Sure, you can basically live for free if you rent the other side of your apartment building. Gee, we might be in the wrong business... Well, we’re good for something: helping you spruce up the exterior of your apartment building. Whether you’re trying to attract new tenants or sell the property, fresh paint, some exterior design, and a little landscaping will go a long way. Eye-Catching Exterior Color Schemes: Transforming First Impressions With so many apartment buildings on the market, making yours stand out is crucial to attract top-dollar buyers and renters. Paint is usually the best place to start. Trending color schemes have a psychological effect on buyers. If you put this much effort into the exterior, imagine what the inside looks like! Residents expect clean and well-kept spaces. Cracking paint and chips in the exterior tell them their landlord doesn’t care…they’re just in it for the money. Even if that’s the case, the least you can do is pretend with some exterior TLC (hint, hint: it’ll help you make more money). If you’re in the seller’s market, repainting adds value to your property. Potential buyers might see a fresh coat of paint and think, “Awesome! Now I don’t have to do it.” Little do they know you’ve rolled the cost of that paint job into the price tag. Cha-ching! To create a unique, eye-catching exterior pallet, consider using body, trim, and accent colors that complement each other. You want combinations that are both welcoming and impactful. And you’re right—welcoming and impactful aren’t colors. But paint experts like Procoat Athens know which color combinations will create those two magical words. Artful Accent Features: Adding Personality to Your Apartment Building Flat walls are oh-so boring. While a fresh coat will increase curb appeal, your apartment building still needs that wow factor. This is where accents, architecture, and landscaping come into play. Multi-textured facades have been trending over the past few years. They’re prevalent in single-family homes. But with many apartment buildings up for sale, developers have begun to borrow from the single-family market. Don’t expect to see a plain apartment building with dull blocks under gray vinyl again. And good riddance! Instead, we’re seeing more eye-catching combinations. For example, stone with brick or stone with siding are two popular options. Apparently, people really like stone. Combine textures to help your building stand out. Then, you can add accents such as trim work, balconies, decks, and bump-outs. These small additions make your multi-family look more like a welcoming home rather than an industrial, cookie-cutter apartment building. Finally, landscaping isn’t reserved for single-family owners with pristine lawns and backyards. In fact, over the past few years, landscaping has become an integral part of multi-family living. Just like a new paint job, a well-landscaped complex shows people that management cares. Begin with your entrance and branch out from there (pun intended). Ensure your tenants feel welcome when they walk through a shared entrance. Remember, this is their home. It should feel that way. There’s always room for green space in and around apartment buildings, especially those for sale. Find ways to incorporate nature to appeal to people’s sustainability needs. Small gardens and tiny greeneries offer the creature comforts of a yard without the yard work. You could also turn shared rooftop areas into communal gardens, patios, and outdoor recreational spaces. Stylish Front Doors and Entrances: Inviting the Right Attention Your front door should NOT be an afterthought—it’s the first thing people see when they enter your building. Your front door must be as welcoming as your landscaping and paint job. Think of it as the centerpiece of your multi-family building. If you’re putting up multi-family homes for sale, consider sprucing up your entrance to attract more buyers. Here are some helpful hints and hacks for stylizing your front door for added curb appeal: Keep It Classic: Sometimes, less is more. Stick with classic, neutral hues like black, brown, and gray for a timeless look. The best part of neutral hues is their versatility. If you drastically change the exterior, the door should blend right in. Don’t Be Afraid to POP: You want to catch people’s eyes off the street. They should look at your entrance and think, “Dang, I want to live there, too!” Don’t hesitate to use bright colors to really make your front door stand out. Remember, painting the door isn’t as big a commitment as painting the building. So, take risks and see what works. Leverage Your Surroundings: Let your building’s natural surroundings dictate your front door color scheme. Are you near water? Forest? Desert? Natural colors help your building look like part of the landscape rather than a random pile of wood and bricks. Kindness Without Borders: Worldwide Feel-Good Gems We Had to Share Here’s a story that will get you off the couch and (finally!) working on that step goal! A 100-year-old World War II veteran has been walking around his back garden 30 times a day every day for the last four years to raise money for charity. That’s hundreds of miles and more than 41,000 laps! Lance Corporal Harold Jones was inspired by the late “Captain Tom,” who did the same thing in the early days of the COVID-19 pandemic and raised money for hospitals. Since starting his own daily walk in 2020, Jones has put more than 660 miles on his three-wheeled walker and raised nearly $55,000 for the MND Association to help fight motor neuron disease. Jones has no plans to slow down. He was even awarded a Points of Light award by the British Prime Minister. We hope you’re as inspired by his generosity as we are. Do You Have Multi-Family Homes for Sale? Let the Pros Handle Your Exterior You know who’s not generous? An oyster. Why don’t oysters donate to charity? Because they’re shellfish. Hopefully, we’ve given you some inspiration for ways you can spruce up your property. But with so many apartment buildings for sale, we totally understand if there’s a lot on your mind. Exterior design is probably the last thing on your list, and that’s okay. When you’re ready to add those final touches, get in touch with the pros at Procoat Athens. Just head to our website, scroll down, and dial the number in big white letters. You can’t miss it!

Rainy days will ruin a vacay quick. Over time, they’ll also ruin the exterior painting on your hotel. Trust us, nothing takes your resort from five-star to no-star faster than peeling paint. Worry not! We’re here with the best exterior painting and coating solutions for your hotel. No matter what your building is made of, these tips will increase the durability and longevity of your business. We’ll even share pro-level techniques for applying the paint and help you choose a color. How’s that for top-shelf service? Understanding the Local Climate: A Paint Palette for Every Season Because umbrellas for buildings still aren’t a thing (invention idea?), you need the right exterior paint to give your hotel a weather-resistant shield. Outdoor paints protect your building from elements such as humidity, extreme temperatures, and precipitation. To triumph over these challenges, exterior paints contain a mix of solvents, pigments, and binders that give a durable and vibrant finish. There are a range of paint types at your disposal. From acrylic resin and polyvinyl resin to oil-based formulas, each brings a distinct value as an exterior painting solution. But they may vary in durability and water resistance. For instance, some stand up better to different climates or have a superior bond with different materials. When choosing materials for your paint job, the first step is to understand what your local climate calls for. Will the paint face extreme colds in the winter? Sweltering humidity during the rainy season? Think of baking. You know how the cooks on the Great British Bake Off worry over the weather when they’re cooking? Same thing. No soggy bottoms—er, paint—here! It’s also critical to understand how local weather patterns affect paint application. Temperature variations and environmental stressors can impact the rate at which external paints cure. When paints cure too quickly or slowly, it affects their long-term quality. The Art of Durability: Selecting the Right Paints for Longevity Repainting your hotel exterior is no small feat. It demands both time and resources, disrupts the flow of guests, and shapes their initial impressions. After all, drop cloths and scaffolding aren’t exactly a welcoming look. So, choose paints and techniques that result in the most durable paint job possible. Moisture poses a significant threat to your exterior painting. Protection against it is crucial to extend the life of your investment. From the primer to the paint type, all your material choices will impact the longevity of your external paint job. Let’s look at the different types of paint that bring their A-game to the durability challenge: Enamel-based paints have a glossy finish. They offer an aesthetic appeal, high durability against moisture, and stain resistance. Acrylic paints might be pricier, but they boast a highly durable acrylic binding agent to ensure a lasting finish. They also have lower levels of volatile organic compounds (VOCs), so bonus points for safety. For an extra layer of defense, consider elastomeric and ceramic coatings. These robust options create a thick, almost rubberized coating to fortify your building against the elements. Titanium dioxide is the secret weapon for long-lasting color. Paints containing this compound resist fading, ensuring vibrancy over time. For a durable barrier that stands firm, explore cement-based paints. Yes, they’re as long-lasting as cement itself. These paints create a robust shield against the elements, delivering both longevity and water resistance. The truth is, choosing a durable paint is only half the battle. Without the right technique to apply it, you might as well be slapping on a coat of silly putty. The Power of Professional Application: Techniques for Enduring Beauty Behind every enduring and flawless exterior painting job lies the expertise of a seasoned team of professional painters. These pros bring a wealth of knowledge to the table, focusing on proper surface preparation, material compatibility, and efficient techniques tailored to your hotel. Different paint types form the strongest bonds with specific materials, and the pros know how to make the perfect match for your building. Drawing from extensive experience with diverse wall materials and paint formulations, these experts help you make informed choices. Achieving a durable and long-lasting external paint job is an art, and professionals excel in proper application. Their skilled hands and fine-tuned techniques will achieve the right coating thickness and comprehensive coverage every time. Because who likes repainting a building every two years? Well, we do, but you probably don’t. What’s more, a trustworthy crew should conduct a thorough site inspection. If team just shows up and starts painting, then send them packing. Instead, opt for professionals who understand the complete external painting process. For instance, preparing the surface through cleaning, priming, and repairs lays the foundation for a finish that stands the test of time. Color Psychology and Brand Identity: Beyond Aesthetics to Experience Okay, so we all agree that you need durable paint and an experienced team of painters to get a quality external paint job, right? Now for the fun part: selecting color. The exterior color of your hotel is a powerful communicator of mood and identity. It shapes your guests’ perceptions and experiences. Understanding the psychological impact of colors is key to creating a memorable and inviting atmosphere. For instance: Warm hues like reds and yellows evoke feelings of energy and warmth. They’re ideal for creating a vibrant and welcoming facade. Greens and blues convey tranquility and a connection to nature. Turn to these if your hotel is nestled in scenic surroundings. The neutral palette of whites and grays exudes sophistication and timelessness. It makes a subtle but elegant statement. Beyond aesthetics, colors play a crucial role in reinforcing brand identity. Consistency in color schemes across signage, logos, and exteriors builds a cohesive and recognizable brand image. Finally, consider cultural context and surroundings when choosing colors for your building’s exterior painting. Is your neighborhood known for its art scene? Get funky with bold shades and big murals. Hues that resonate with the local culture and environment forge a deeper connection with guests. Kindness Across Continents: Inspirational Stories That Transcend Borders We see kindness every day, but this young person from the U.K. has taken it to the next level…and had a statue built in his honor! Sebbie Hall has dedicated his life to being kind. Starting in the COVID-19 pandemic, he washed cars to raise money to buy laptops for his peers. Since then, his generosity hasn’t stopped. He buys coffee for strangers, collects coat donations to bring to charities, and organizes toy drives for children’s homes. His mission is simple: random acts of kindness make the world better. We couldn’t agree more! Hire an Exterior Painting Team That’s Worth the Investment Stop us if you’ve heard this one: A photon checks in to a hotel. The desk clerk says, “Welcome, can we help you with your luggage?” The photon says, “No thanks, I’m traveling light.” What message is your hotel exterior sending to guests? Are they bounding through the door with delight or trembling with trepidation? When you’re ready for exterior painting experts to rid your building of peeling paint once and for all, call our team at Procoat Athens. You’ll find our number at the bottom of the homepage. Let’s turn your hotel into a treasured escape—rather than something guests want to escape from! Contact us today.

Tired of the same old beige walls and generic decor that make your hotel blend into the crowd? Whether your guests are staying one day or one week, your hotel should be an unforgettable part of their journey. Thanks to these painting ideas, it’s an easy fix. No one likes cookie-cutter designs (unless we’re talking about cookies, obviously). Your hotel should be a burst of personality that gets to the very essence of why people travel. With a themed room design, you’ll all but guarantee that your hotel adds to their vacation experience. Gray walls will be quickly forgotten—but an octopus mural will be remembered for years. So, get ready to stand out as a vibrant addition to your guests’ travel memories. Whisk Away Your Guests: Theme Ideas for Hotel Rooms The decor of your hotel rooms can actually influence how your guests feel and behave. Talk about pressure! But don’t worry, there are simple ways to narrow down your theme and tie in your wall paint colors. Just give some of these easy painting ideas a spin. Maximize Color Magic: Elevate Themes Through Vibrant Hues Picking colors shouldn’t be a crapshoot. Rather, carefully curate your shades to enhance the theme of your hotel. The goal is to saturate every corner with the essence of the chosen theme so guests feel immersed in the experience. There isn’t one right choice. From bright and colorful to subdued and elegant, the colors you choose should mirror both your brand image and the energy you want to nurture for your guests. For instance: Consider the psychology of color: warm tones for coziness, cool tones for tranquility. Blend complementary colors to evoke harmony or clash them for a daring effect. Take inspiration from the surrounding landscape. Commit to a completely unique theme that works well with your branding. No matter how you bring vibrant colors into your design, these easy painting ideas will certainly leave a lifelong impression on your guests. Enchanting Ocean Retreats: Painting Ideas for Seaside Themes The mere thought of a beach vacay has us picking out swimsuits (and stressing about our beach bodies, but that’s neither here nor there). Crashing waves combined with the soft palette of sand, ocean, sea grass, and sky—it’s heaven. Seriously, why doesn’t everyone live at the beach all the time? When you embrace a seaside theme with these easy painting ideas, your guests’ beach vacation will start the moment they step into their room. Mimic the Landscape: To commit to the blissful energy of the seaside, paint hotel rooms with cool but light colors, such as shades of gray and blue. Crisp and Clean: Capture the expansive feel of the ocean by designing your space to be open and airy. For instance, center windows and balconies to prioritize natural light. Paint colors that are bright and reflective can also make a space feel more open. Bring the Outside In: Seashells feeling overused? Instead, choose natural decor elements like driftwood and dried coral to go coastal without going tacky. Neutral wall paint colors provide a stunning backdrop to more intricate decor. White Can Be Right: Colors have a welcome place in a beach house, but you can never go wrong with a simple white. White wall paint captures the bright feel of a sunny day on the shore while providing an effective backdrop for furniture and accessories. Cosmic Adventures: Painting Ideas for Space-Themed Escapes A space-themed hotel room is a launchpad into the unknown, a masterpiece of galaxies and constellations, a David Bowie song come to life. Create a stay that’s out of this world with these easy painting ideas that will leave guests starry-eyed. Illuminate the Cosmos: Bring the colors of a nebula down to earth with ethereal purple lights and neon accents. It’s an instant transport to the vastness of outer space. Celestial Constellations: Turn the ceiling into a canvas by spraying glow-in-the-dark paint over a dark celestial base. It creates the look of thousands of stars twinkling above. Futuristic Forms: Embrace abstract shapes to infuse a futuristic vibe. For instance, white and black paint in clean, fluid lines mimic the sleek interiors of a space shuttle. Soft curves in furnishings and color blocking on the walls take guests from a hotel room to the future of space travel. Infinite Darkness: Create the sensation of floating in space by painting rooms in deep, matte purples, blues, and blacks. When paired with select lighting choices, these hues will leave guests feeling like they’re suspended in a serene void. (Trust us, it’s a good thing.) Celestial Ombre: While a full space mural might be a stretch, an ombre wall in shades of black, blue, purple, and pink can evoke the galaxy’s grandeur without overwhelming. It’s a subtle but powerful nod to the cosmic wonders that await outside the window. Extreme Adventures: Painting Ideas for an Extreme Sport Destination Holiday These easy painting ideas and decoration inspirations echo the heart-pounding beats of extreme sports. From the slopes of a ski resort to the swift drop of bungee jumping (hard pass), they’ll bring the intensity and excitement of extreme sports right to your doorstep. Red Revival: Red is an instant injection of passion and enthusiasm. It’s a visual anthem for the adrenaline-fueled experiences that brought your guests to you in the first place. Leather Edge: Introduce leather accents to evoke a sense of masculinity and intensity, mirroring the rugged spirit of extreme sports. Après Ski Chic: While the alpine vibe of a ski chalet might seem at odds with extreme sports, incorporating cozy elements welcomes guests back from the slopes. Think warm tones, plush textures, and a fireplace ambiance. Metal Mayhem: Infuse an intense energy by incorporating metalwork into furnishings and design. These bring an industrial edge that resonates with the robust nature of extreme activities. Interactive Walls: Give your guests a canvas with chalkboard or whiteboard paint. Create an accent wall where they can jot down speed records, game scores, or a list for the next day’s adventures. Kindness Without Borders: Worldwide Feel-Good Gems We Had To Share Opportunities to celebrate someone’s life shouldn’t end with the memorial service. So, 10-year-old Matilda Handy added a “postbox to heaven” in the cemetery where her grandparents were buried. It gave her a chance to write letters to them after they passed. This symbolic act of “mailing” the letters can help people feel connected to their loved ones and process their emotions as they heal from the loss. The postbox became so popular that 40 more popped up at other cemeteries around the U.K. and beyond. We love how this idea keeps people connected to loved ones they’ve lost. Find Easy Painting Ideas for Your Hotel’s Next Big Theme Throwback to the beach section because it’s our fave: Why wouldn’t the scallop share his treasure? He was a little shellfish! A neat and tidy room will never make your hotel memorable. Instead, go all out with themed rooms that will keep guests talking long after they leave. If you’re feeling inspired by these easy painting ideas, give our team at Procoat Athens a call. We can help you find a beautiful and fun theme that complements your brand.

Even workhorses want to look pretty sometimes. So today, we’re talking about how to paint industrial structures. These buildings face erosive elements and combat everything from temperature fluctuations and chemical exposures to relentless wear and tear. Yikes! They need protection, and industrial coatings answer the call, shielding vital equipment and structures against the corrosive forces of time and use. Beyond looking good, industrial buildings must also be durable, functional, and resilient. Let’s explore how to apply the right industrial coatings for structures that will stand the test of time. So, put your hard hat on. We’re going in! Product and Industry Knowledge Are Key Painting industrial structures demands more than a brush and a can of paint. It requires a deep well of product and industry knowledge. Of course, we think any paint job will benefit from the insight of a professional. But painting industrial structures needs a bit more TLC than just picking the right paint sheen. From cleaning and prepping to the application of specific industrial coatings, every step of the process is tailored to the unique materials and requirements of each structure. If it sounds important and science-y, that’s because it is. The steady hands and trained eyes of a professional are indispensable for achieving the quality that’s needed for industrial stacks, power turbines, and containment walls. Industrial painters who know the nuances of different paint types can ensure that every surface receives a finish that both protects and endures for years. Efficiency in Industrial Coating Applications Unfortunately, you can’t snap your fingers and magically cover your structures with industrial coatings. If we could, you’d catch us snapping all over town. Painting takes time. But working with an experienced team ensures that your project gets done within the required time frame and without disrupting your workflow. At Procoat Athens, our team understands the value of time. We tailor our industrial painting schedule to accommodate your operational needs. In fact, we often work after regular hours to minimize disruptions. Lucky for you, we’re night owls! Of course, efficiency isn’t just about speed. You also have to apply heavy-duty coatings with precision. Doing so ensures a durable finish that not only stands the test of time but also aligns seamlessly with the rhythm of your industrial operations. Technologies like airless spray systems and robotic application methods elevate efficiency by reducing overspray and minimizing waste. When combined with expert application techniques, our process of applying industrial coatings becomes even more efficient and cost-effective. Understanding Specific Needs in Industrial Coatings In industries with heavy use and intense exposure, the importance of robust protective coatings can’t be overstated. Each challenge posed by elements like humidity, chemicals, temperature, and abrasion has specific needs in industrial coatings and demands a tailored defense. Kind of like how your chic sister has a tailored coat for every outfit. Humidity Management in Industrial Coatings Humidity is a silent catalyst for corrosion. Even a hint of moisture can accelerate damage. The antidote? Protective coatings that go beyond preservation and more than double the life of equipment or structures. Rubber-based paints, powder coats, and polycoating emerge as stalwart guardians, forming barriers against corrosive elements. We like to picture them wearing capes and striking power poses. To further protect against humidity, the actual application of the paint also requires certain environmental conditions. After all, protective industrial coatings can’t live up to their purpose if they aren’t applied correctly. Too much humidity extends the curing process, potentially causing both aesthetic and functional imperfections. The pros understand such nuances and can ensure a seamless coating process for your industrial surfaces. Chemical Resistance Requirements What’s more, industrial equipment faces a daily onslaught of corrosive chemicals. Manufacturing and processing plant chemicals swiftly corrode structures without proper coatings. Protective coatings will prevent such chemical-caused corrosion, but you need the right one. Hope you still have your hard hat on because we’re throwing around some heavy words! For example, epoxies excel indoors but fade under the sun. Outdoors, aliphatic polyurethane withstands the onslaught of both chemicals and UV radiation. Consulting with experienced industrial painters can help you select the coating that will give you the best performance and defense. Temperature Considerations in Coating Industrial materials can be a bit of a Goldilocks. One moment, conditions are too cold; the next, too hot. Industrial coatings can help equipment and structures withstand these temperature ranges and maintain efficiency. But the coatings themselves can be fickle during application. Anything below 50 degrees Fahrenheit and coatings wrestle to form the crucial bond between hardener and base material. Too hot, and the solvents will evaporate too quickly. When applied correctly, protective coatings can fully offer their benefits. For instance, fluoropolymer coatings excel in high-temperature and chemical-rich settings. They’re a perfect fit for the fiery landscapes of oil refineries and fertilizer plants. Coatings can also give effective protection during emergency circumstances. Intumescent fire coatings can act as a shield in areas susceptible to the danger of flammable materials. Think of it as insurance, mitigating potential damage to both equipment and personnel. Abrasion Resistance Solutions Abrasion is the silent culprit behind the wear and tear of industrial surfaces—scraping, grinding, and rubbing away material over time. Machine parts that are used regularly might start to wear out due to excessive abrasion. Even with an anti-corrosive coating, abrasion may wear through, defeating its purpose by exposing the metal underneath. Instead, you want a protective coating that also offers abrasion resistance. Ah, the always popular two-in-one solution! This increases the lifespan and effectiveness of your equipment and reduces the need for maintenance. For example, epoxies resist abrasion and toughen surfaces. Polysiloxane offers abrasion resistance, corrosion resistance, and UV protection. Abrasion-resistant coatings can be costly, but not every surface will need them. Unless your equipment endures mechanical erosion from consistent use, you’ll probably be fine with industrial coatings that prioritize corrosion protection. But for the equipment that does endure abrasion, these coatings are an investment that keeps machines running longer and more efficiently. Kindness Without Borders: Worldwide Feel-Good Gems We Had To Share In Ohio, a group of locals got together to grant a neighbor’s Christmas wish. Gene, 88, has lived in the small town for 70 years. In the 1980’s, his son brought home an evergreen sapling for Arbor Day that they lovingly planted in their front yard. Now a towering tree, Gene has dreamed of having it decorated for the holiday season. Just after Thanksgiving this year, his family and community collaborated to make this dream come true. They strung up colorful lights and even topped it with an angel. Gene was reportedly overwhelmed with emotion, and we are too! Find Your Partner in Protective Industrial Coatings What kind of tea is hard to swallow? Reality. (Whew, can we get an “Amen”?) While we love a good laugh, the truth is that industrial painting can be tough to get right. But it doesn’t have to be intimidating. We’d be glad to help you select and apply industrial coatings. Our comprehensive consultation gets to the heart of your needs so we can successfully plan out your project. Get some relief from the pressures of corrosion and abrasion. Reach out to Procoat Athens today!

You know one thing we can all do without? Stress! While a stress response was incredibly important when early humans were running from saber-toothed tigers, the modern world has us stressing far more than it should. Finding ways to calm down is at the top of the to-do list, especially after the last few years. Good news: you can start the process in your home now with our Color of the Month, blue. Painting your walls blue not only looks great, but it also welcomes an air of tranquility and peace into your home. We know you’ll find it as soothing as we do, so let’s jump in. Blue as a Symbol of Peace Breath in… Breath out… Just kidding. We’re big fans of self-care, but we’re not here to pull any mindfulness influencer shenanigans on you. We just want to amp up our Color of the Month. And this month, amping up actually means chilling out. Blue is more than a color; it’s a bit of a Zen master. When used in wall painting, it offers a silent nod to tranquility in every brush stroke. All colors have an impact on people’s behavior and mood. While the specifics may differ slightly, blues generally leave people feeling calm and relaxed. Just think about seeing the color in nature: you’re lounging under a vast, cloudless sky or gazing at the gentle waves of the ocean. That feeling of infinite calm? That’s blue in action. Blue is an emotion—a tranquil high-five to your senses. In interior settings, blue doesn’t just dress your walls; it creates a backdrop of peace, turning your room into a haven of tranquility. The Impact on Interior Spaces Blue is a pretty versatile color (and one of the most popular). But while it may be an easier sell than an orange or pink, not everybody can slap some blue paint on a wall and peace out. In fact, it takes a bit of finesse to use blue wisely in interior spaces. This Color of the Month promotes serenity and relaxation, and its power should be used carefully. To start, let’s tiptoe into the bedroom. Here, blue plays a lullaby with its hue, turning your sleep zone into a dream haven. It transforms your entire space into one big do-not-disturb sign. But blue’s magic doesn’t stop there. In smaller spaces, it’s a wizard of perception, making rooms feel more spacious and open. This is a little trick we call “Blue’s optical illusion.” For a small home office, a light blue will not only expand the space, but it will also expand your mind. As a result, your concentration and productivity will soar. So, whether it’s basking in natural light or cozying up in dim corners, blue adapts. It’s the chameleon of colors, transforming every room to match its purpose. Trendspotting: Blue in Current Design Trends Blue’s ability to work in any room of the house brings a range of hues, from airy light tones to dark luxurious shades. And while we’re always excited about a color spectrum, the big names in interior design are backing us up on this one. From Benjamin Moore to Minwax, paint and stain companies have released blue hues as their Color of the Year for 2024. But why now? Here are a few reasons why blue is the color of the moment (and our Color of the Month). Blue is the new black and brings life to a minimalist aesthetic. It adds depth without drama, bringing a splash of serenity to those clean, open spaces. For coastal homes and anyone who likes dreaming of the beach (so, literally anyone), blue can bring the outside in to create a harmonious link with nature. Blue is also strutting its stuff in the tech world. Think futuristic vibes—blue with sleek lines and high-tech materials, making spaces look like they’re straight out of a sci-fi utopia. And let’s not forget the classics, such as true blue or navy. Though it’s our Color of the Month, blue is a timeless choice for both interior and exterior painting. Color of the Month Pairing Suggestions When we say blue is versatile, you may be wondering how a baby blue could possibly look good with your natural mid-century modern decor. The reality is that not every blue goes well with every other color. You have to give some consideration to the shade or tone. Navy Blue & White: The Timeless Duo. Classic alert! Pairing blue with white is like wearing a tuxedo—you just can’t go wrong. It’s crisp, clean, and screams “nautical chic.” Light Blue & Charcoal: The Sophisticated Pair. Want to make your space look like it’s straight out of a designer magazine? Mix blues with grays. This combo is the Ryan Gosling of color pairings—sophisticated, charming, and oh-so-dreamy. Teal & Sage: Nature’s Neighbors. For a harmonious, earthy vibe, blue and green are your go-to. It’s like walking through a lush forest or sitting by a serene lake. Navy Blue & Blush Pink: The Trendy Twist. Feeling adventurous? Blue and pink are the dynamic duo of the moment. It’s fun, fresh, and definitely Instagram-worthy. Midnight Blue & Metallics: The Glam Factor. To add a touch of glam, pair blue with metallics. Dark blue with gold, silver, or bronze just oozes glitz and glamour. Remember, our Color of the Month is versatile. It can be the star of the show or the best-supporting actor. When paired well, it takes your space from blue-tiful to breathtaking! Kindness Without Borders: Worldwide Feel-Good Gems We Had to Share Besides the color blue, another thing that makes us feel peaceful is all the kindness happening around the world. For instance, this past holiday season, a landlord in New Orleans gifted her tenants free rent for December. Reflecting on her childhood with a single mom, Britni Ricard felt empowered to pass along good cheer by removing some financial strain from the people living in her building. In addition to the extra support for the holidays, Ricard also offered to organize a seminar to help her tenants become homeowners. It’s beautiful to see folks investing in their communities in so many different ways. Find Your Inner Peace With Our Color of the Month Here’s a Color of the Month–inspired joke for you: Why is the ocean blue? Because the shore never waves back! So, who’s ready to bring some calm back to their life? We absolutely love this Color of the Month and can’t wait to find the perfect shade of blue for your home or building. Whether it’s this month or next year, when you’re ready to paint, our team at Procoat Athens will be too! We’re excited to hop on a call and start brainstorming some ideas. To reach us, just call the number at the bottom of our homepage. Talk soon!

Joining a gym is often one of the top New Year’s resolutions each year. But what about gym owners? What tops your list of goals for the year? May we suggest hiring commercial painting contractors for a gym makeover (wink, wink)? Gyms are filled with many shapes and sizes, and all of them appreciate a little interior design. Your members deserve better than gray concrete walls à la Mickey Goldmill from Rocky. It should be full of vibrant, attractive colors that inspire your patrons to reach their exercise goals. While you know plenty about exercise, you may need some help in the paint department. Let’s discuss hiring professional painters to give your gym a facelift in 2024. How will it affect your customers? What color schemes should you go with? And what special considerations are there when it comes to painting gyms? Why Trust Commercial Painting Contractors for Your Gym Makeover? Professional painters have years of experience under their belts. They know all the latest design trends to ensure your gym looks more inspired workout space, less prison rec room. Professionals will also bring all the necessary tools and equipment. Gone are the days of DIY contractors asking you for drop cloths and extension cords. Commercial painting contractors take safety seriously. You have a lot of heavy and expensive equipment on your gym floor. Pros will be careful to avoid these assets or find ways to move them safely—we won’t even need you to spot us. Professionals will also take every precaution to paint your walls only, not your equipment or your floors (unless you want us to—a matte black gym floor can be *chef’s kiss*). Cleanliness and safety are at the top of our priority list. What’s more, the painting pros understand the nuances of maintaining a gym. They know that high levels of foot traffic lead to wear and tear. They also understand that gym-goers don’t want to smell paint during workouts. That’s why pros will do everything possible to complete the job without disrupting your business. Finally, professional painters pay close attention to detail. They’ll ensure every nook, cranny, and corner is painted properly. They even sand down surfaces for a smooth finish and won’t leave until you’re 100% satisfied. The Process: How We Tackle Gym Makeovers Ever done bicep curls with paint cans? You should try it—it’s how pro painters train to give your gym its personal best makeover. They also follow these key steps: Inspect: A thorough inspection is the warmup before a single brushstroke. Painters must understand the landscape they’re working with so they can develop a plan and get the right equipment. A representative will then touch base to better understand your needs and goals. You’ll also speak with a project manager who’ll walk you through all the details and lock in a start date. Color Consultation: Commercial painting contractors will nudge you in the right direction, but the final choice is yours. This is your gym, your vision. That said, there’s a reason people tell you to trust the professionals. Your members should be straining their muscles, not their eyes. Heavy Prep: You can never be too prepared; professional painters know that as well as anybody. They’ll ensure the conditions are ideal for painting, especially for an exterior job. Professionals will also do all the heavy lifting and lay all the drop cloths. They’ll power wash the walls, sand down surfaces, and repair any cracks and blemishes. Paint, Paint, Paint: Now, it’s finally time to put those first coats on. Professional painters will remain in constant communication. They’ll do their best to work around peak business hours, even if that means coming in when the building is closed. The Heavy Lift: Special Considerations for Gym Painting Gym painting is unlike any other professional painting job. There’s heavy machinery to consider, high-traffic areas to address, and temperature needs that’ll determine the kind of paint used. In addition, branding is essential. You want your gym’s design scheme to work well with your brand colors. Otherwise, people may confuse your gym with a competitor’s in the area. Commercial painting contractors can help you choose colors that stay within your brand. When it’s time to design, consider the tone of the room and the message you want to send. For instance, you may want motivating colors in the weight room to push clients toward their goals. Orange is an energizing color that promotes movement and enthusiasm. But if you don’t want bright orange walls, accents can achieve the same thing. Red is another popular color in high-traffic workout spaces. It gets people fired up and moving. Just think of the bull charging toward the matador’s red cape—but in a good, less rage-filled way. Meanwhile, in the spa or yoga room, you’ll want calm, relaxing colors to keep people grounded. Consider greens and blues to make members feel at peace with nature, sky, and water. Why Choose Procoat Painting? If you’re reading this, we’ll flex our brain muscles and assume that you own a gym, want it painted, but don’t know where to look for commercial painting contractors. Well, you lucky ducky, the pros at Procoat Athens are here to help! But why should you choose us? We stand by the Procoat Promise, a four-part pledge we make to all our customers. Procoat values communication and will keep you in the loop every step of the way. We also understand that quality prep work and materials are critical to completing the job correctly and on time. What’s more, Procoat will take every step to ensure the cleanliness of your space. By the end of the day, you won’t even know we were there. Finally, Procoat puts your satisfaction first. The job is finished when you’re happy with it. Kindness Without Borders: Worldwide Feel-Good Gems We Had To Share Spreading kindness is another one of our core values. Take this story from Krakow, Poland, when people arrived in droves to adopt needy pets. A cold front was moving in, with temperatures expected to reach -5°F in the first week of 2024. A local animal shelter posted on Facebook, begging people to open their homes temporarily for a needy pet. Many of their dogs lived in outdoor kennels and may not have survived the cold. “Operation Frost” was a late-Christmas miracle. People lined up around the building to adopt a dog before the storm. By the end of the day, more than 100 pets had found temporary or permanent homes. Plus, the dogs that weren’t adopted were moved into indoor rooms thanks to the newly created space. Max Your Gains With Commercial Painting Contractors Why do hamburgers go to the gym? To get better buns! (I mean, don’t we all?) It doesn’t take a lot of reps to get a high-quality paint job. The right commercial painting contractors will ensure your members have a motivating and energetic space for their workouts. When you’re ready to give your gym a proper facelift, call the Procoat Athens professionals. Head to our website, scroll down, and dial the big white numbers at the bottom.

As a teacher, do you ever feel caged in by four walls of beige cinder blocks? Just think about how your students must feel! Don’t worry; these accent wall paint ideas will brighten up your classroom in no time. Adding a splash of color to your space won’t just make it look good. It can also foster focus, creativity, and collaboration among your students. Let’s look at ways to enhance your educational space and inspire young learners. Painting Positive Learning Vibes One Hue at a Time Color goes beyond looks; it can also craft an atmosphere that puts learners at ease. But that doesn’t mean you should turn your classroom into a psychedelic wonderland. Rather, the goal is to harness the psychological effects that colors can have on emotions and behaviors. Picture this: your classroom, a canvas, and a palette of colors that sparks engagement, promotes retention, and boosts active learning. An accent wall can streamline attention. By painting certain classroom areas with more engaging colors, students’ focus is shifted to the instructor and learning material. Then, with neutral walls on either side, students can simply shift their vision to give their eyes a break. Give Your Classrooms a Plot Twist So, which color should you choose? Let’s explore a bit of color therapy. Red: This color increases heart rates for an energetic learning environment. Consider using red in zones where active participation and discussion are encouraged, such as reading corners or interactive learning stations. Yellow: Yellow grabs your attention and can highlight classroom focus areas. Use it as a backdrop for bulletin boards and educational displays to stimulate your students’ senses. Orange: Orange acts as a citrusy brain boost. It enhances critical thinking skills and retention, so incorporate orange near reading spaces. Doing so can enrich the learning experience. Green: This color regulates the nervous system, bringing ease and comfort to the learning space. Paint a green accent wall in reading areas or transitional spaces to ease the shift between activities or learning stations. Blue: Blue slows the heartbeat and soothes the respiratory system to promote focused learning. Implement blue accent walls in spaces where concentration is crucial, such as testing areas or individual workspaces. How External Influences Impact Your Pallete Party Of course, there aren’t just five colors. Plus, each color comes in a spectrum of dark to light, muted to bright. Other factors, like the age of students or the subject matter in the classroom, can influence what color trends you use for an accent wall. For example, younger learners respond well to spaces with warmer tones in primary or secondary colors. Adolescents and high school students may learn better with cooler or more sophisticated tones, like burgundy or navy blue. Montessori Magic: Walls That Encourage Scribbles and Giggles Hands-on and self-directed: these are some of the principles that guide the Montessori philosophy. From tots to high schoolers, this educational style prepares young people to be diplomatic, responsible, and confident in the world ahead. While a paint job might not have quite the same inspiring power, it can help teachers better engage their students. For instance, Montessori education thrives on tactile engagement, and accent walls can mirror this philosophy. Picture an accent wall adorned with a painted map or a textured alphabet, inviting little hands to explore and learn through touch. The wall is more than a backdrop; it’s an interactive canvas, supporting the physical learning so integral to Montessori classrooms. Another idea is to build off Montessori’s celebration of self-directed work. Designate a focus corner with an accent wall that exudes calmness through soothing colors or inspires excitement with vibrant hues. This dedicated space becomes a haven for deep concentration, where students can explore and discover. Think Before You Ink (Or Paint): Practical Painting Projects in Schools Painting a school requires a brush of practicality to ensure a seamless transformation while minimizing disruptions. Here are a few tips for wielding the paintbrush with precision and care: Engage Students in the Palette Play: Use artificial reality (AR) apps that let students visualize different shades on the walls for a fun, interactive experience. This sparks creativity and promotes a sense of ownership and pride in their learning spaces. Fix Before You Paint: Prioritize pre-painting repairs to address foundational issues, leaks, or peeling paint. Tackling these concerns ensures a safe paint job that will last. Navigate Regulations for Safety: Unlike residential projects, commercial painting in schools often falls under strict regulations to maintain health and safety standards. Schedule Strategically for Minimal Disruption: Timing is everything. Aim to complete paint projects during summers or school breaks to minimize disruption to daily routines. By involving students in the color selection process and addressing practical considerations, a painting project becomes more than a transformation of walls. It’s a collaborative journey to create inspiring and safe learning spaces. Accent Wall Paint Ideas: Infusing Creativity into Education Accent wall paint ideas can spark curiosity and engagement. Whether you want to inspire focus or creativity, here are a few of our favorite ways to transform your learning space: Magnetic Marvels: Paint an accent wall with magnetic paint. It then becomes an interactive canvas for educational magnets, diagrams, and hands-on learning materials. Story Time Mural: Create a dedicated story time nook with a whimsical accent wall featuring scenes from classic children’s books. Drawing Wall: Design an accent wall as an ever-evolving word wall. Use chalkboard or dry-erase paint—your kids will love writing directly on the wall. Global Geography: To foster a love for geography, turn an accent wall into a world map. Add labels for countries, landmarks, and cultural icons. Inspirational Quotes: Feature motivational quotes from historical figures, scientists, and artists on your accent wall. Kindness Beyond Borders: Celebrating Global Education Initiatives The COVID-19 pandemic was hard on students worldwide. Many school programs like free or reduced lunches make sure all children have access to food. In Grimsby, England, the assistant head teacher Zane Powles was concerned about the potential impact of the lockdown. So, he hand-delivered lunches to his students at their homes. Walking door-to-door, he passed out lunches and checked in on students. The support and compassion educators have for their students is unparalleled, and Powles’ actions are a clear example of that. Paint an Accent Wall to Inspire Ideas and Learning Why did the teacher draw on the window of the classroom? Because they wanted the lesson to be very clear! Whether you’re drawing on a window or an accent wall, these paint ideas will make your space more enjoyable for both teaching and learning. The science (and our own love for color) backs this claim up. The Procoat Athens team would be happy to help you out. We can’t wait to help you bring more creativity to your space through new paint colors and patterns. Reach out today by calling the number at the bottom of our home page.

When guests enter your building, do they just check in and head to their rooms? Or do their eyes light up at your welcoming scene of comfort and luxury? Enhancing the guest experience is every hospitality manager’s priority. The aesthetic of your space often determines how your guests feel about their stay—it was either like a warm hug or a cold handshake. A fresh commercial painting job will secure the reaction you’re looking for. Here, we go over some tips for painting your business. We’ll also explore how hiring a local team of professionals can ensure the job gets done with the quality and efficiency that both you and your guests deserve. Speed and Efficiency: Minimizing Disruptions Because Chaos Is So Last Century When it comes to commercial painting for hospitality businesses, speed and efficiency are as important as the quality of the final product. We get it; nobody wants their establishment to resemble a construction zone for longer than necessary. Drop cloths and paint cans are hardly inviting comforts—not the ambiance you had in mind, right? But at some point, you’ll need a new paint job for your business. That’s where the pros come in. A professional commercial painting team doesn’t just slap on paint. We’re like the ninjas of the painting world, transforming spaces so swiftly and efficiently that your guests will barely notice. What’s the secret? We provide consistent and top-notch results through transfer efficiency and skilled technicians. Transfer efficiency measures how much paint makes it from the bucket to the wall in an even coating. The right tools are critical to improve the transfer efficiency of a project. Our pros wield top-notch spray applicators, from electrostatic wonders to air-assist sorcery, ensuring every paint particle finds its mark precisely. Not only is less wasted paint a win for your budget, but it also reduces the number of aerosols that escape into the environment. The right tools go a long way, but the right technique gets us to the finish line. Our pros have mastered the dance of spray angles, distances, and trigger control, turning even the mundane roller into a tool of efficiency. So, whether it’s a futuristic sprayer or a trusty roller, we deliver painted perfection with both speed and finesse. Psychology of Color: Creating Memorable Ambiances Of course, efficiency isn’t all a team of pros can offer. When we take on a painting job, whether it’s residential or commercial, we provide color consultation that considers your preferences and brand identity. We also use a few proven color psychology tactics that are specific to the hospitality industry: Cool and Calming Blues and greens aren’t just colors; they’re like a zen vacation for your eyeballs. They dial down heart rates and bring tranquility to your guests. Greens, in particular, add a touch of eco-sensitivity and a hint of freshness. When paired with neutrals, it’s like a spa day for your walls—relaxing and oh-so-clean. Metallic Magic Now, metallics are our ticket to the epitome of fancy. Gold, silver, or pearl create a visual feast that screams refinement, especially when swirled with whites and blacks. It’s not just a room; it’s a five-star symphony of elegance. Guests will know immediately that this isn’t an ordinary stay. Rather, you’re giving them a luxe escapade. Warm and Welcoming Warm tones are the life of the color party. Think oranges, reds, and purples. They don’t just sit on walls; they throw a bold bash, pumping up heart rates and wrapping guests in a cozy embrace. Save these lively hues for the lobby and restaurants, where the energy is contagious. Accommodating Pedestrian Traffic: Orchestrating Business as Usual Is Our Thing We get it: you can’t stop your business for a paint job. That’s where the prowess of commercial painting professionals comes into play. We don’t just slap on color; we work with you (and around your furniture) to ensure your business stays smooth and uninterrupted. The real magic for minimizing disturbance lies in coordination. Our pros work with your management team to minimize the impact. Protective coatings on floors and furniture? We’ve got it covered. Need us to paint during the off-season or after-hours to avoid foot traffic? Consider it done. Our team gets in and out, leaving no disruption in their wake. Have a multi-day project? Daily clean-ups are our jam, so your workflow and guest experiences remain untouched. Because we know it’s not just about a fresh coat of paint. You need a fresh look without missing a beat in your business rhythm. Locally Yours: Why Home Turf Suppliers Are a Match Made in Heaven If your business is part of a regional or national chain, there may be limits around the vendors you work with. But there’s a serious case to be made for hiring local help. Choosing local suppliers for your commercial painting project is a community investment that pays off in more ways than one. First and foremost, you’re keeping the love—and the money—local. Hiring local painters injects life into the community, supports your neighbors, and fosters a sense of togetherness. But it’s not just about the warm fuzzies. Local painters also bring a finely tuned expertise that’s tailored to your area. They know your local climate—humidity, temperature, and all. These variables can make or break a paint job, and your local painting pros come prepared. They understand the nuances of your weather patterns so your project goes off without a hitch. Beyond the technicalities, the perks of going local extend to improved communication and trust. When you can meet face-to-face, there’s a direct line of contact, making the entire process smoother and more personal. Kindness Without Borders: Worldwide Feel-Good Gems We Had To Share As business owners, hotel managers, or just adults with responsibilities, you might miss the light-hearted naivete of childhood. While you may not be able to ignore your to-do list, there’s a group of kids who can lend you some compassion any day of the week. Children from West Side Elementary School in Healdsburg, California, put together a hotline of recorded messages of encouragement. Simply call (707) 873-7862 to get a pep talk from kindergartners. Get Professional Commercial Painting With Procoat Whether it’s a beautifully painted hotel lobby or a hotline of encouraging kindergartners, we love seeing positive, welcoming spaces in the world. Do you feel like your business needs a more inviting refresh? We’re the folks for the job. Incidentally, we also tell great jokes: What did the policeman say to his bellybutton? You’re under a vest! Call the team at Procoat Athens to schedule a consultation for your next commercial painting project. You’ll find our phone number at the bottom of this page.

Do your employees seem to be in a slump? On a related note, when was the last time you painted the walls in your office? If you used generic paint from Home Depot or Lowe’s, it’s probably time for a touch-up. Productivity begins with the space itself. Your workers deserve a well-designed environment that motivates them. But painting can be such a hassle—is the downtime and distraction of a fresh paint job worth it? It is when you hire the pros. Here, we’re sharing five reasons you should invest in a professional team over amateurs with sub-par paints. Spoiler: you’re going to save a lot of time and money. 1. The Pitfalls of Store-Bought Paints The paint at a big-box home improvement store like Home Depot or Lowe’s may have an alluring price tag, but it doesn’t live up to its promises. Your office renovations deserve better for several reasons. First up, the quality. Retail paints are the fast food of the painting world: quick, cheap, and ultimately unsatisfying. Crafted from budget-friendly materials, these paints often lack the quality and durability needed for the daily hustle and bustle of an office setting. The lack of quality paint means you’ll need more of it. Paint from the shelf doesn’t have the opacity that you find with professional-grade paints. You’ll need at least three coats to get the same coverage that a higher-quality paint gives you in two. That means you spend more money on more cans of paint. It’s a classic case of false economy. What’s more, store-bought paints just don’t hold up. Because they’re less durable, your office walls will be more prone to damage. In addition, low-sheen paints from the local home improvement store might crumble under even the gentlest cleansers. In the short term, that bargain paint might seem like a steal. But remember, you get what you pay for. Opting for store-bought paint could lead to a case of déjà vu, as you find yourself reaching for the roller twice as often as you would with a higher-quality alternative. 2. The Value of Choosing Quality Paint On the other hand, you have trade-quality or professional-grade paint. These paints are made differently than your typical Home Depot paint, and the benefits speak for themselves. Quality Paint Matters Quality paint is a marathon runner, outlasting its store-bought counterparts with ease. It’s resilient against wear and tear, so you can say goodbye to premature fading and hello to walls that stand the test of time. It’s also more durable for daily cleansing. Get some scuff marks from office chairs? A light scrubbing will have your walls looking good as new. But quality paint isn’t a one-size-fits-all affair. When you choose trade-quality paints, you get a product that’s designed to bond with specific surfaces. This ensures a finish that exudes excellence. Coverage Is King Where paint from Home Depot requires coat after coat to get any semblance of the right shade, professional-grade paint will give you vibrant hues in less time. The formulas used to make higher-quality paints guarantee an optimum finish. It’s also easier to apply, and the color will last longer. Such deep and long-lasting coverage means you can wait five or even 10 years for your next paint job. You also get more coverage in less time. That’s less of an interruption to your business and reduced stress for you and your workers. 3. The Home Depot Conundrum: One-Size-Fits-All Paint vs. Personalized Solutions For a polished and enduring office makeover, generic Home Depot paint simply won't cut it. The quality of paint, coupled with less-than-ideal renovation services from big-box stores, fails to deliver the superior finish your professional space deserves. From the nuanced choice of colors to the intricacies of paint finish and texture, a more personalized touch is essential for an office space that radiates individuality and professionalism. Whether it’s color selection, paint finish, or creative elements like texture, the pros collaborate with you to identify the best options for your unique space. Their expertise goes beyond paint types to the most up-to-date insights and relevant advice on tools and technology. This ensures a completed painting project at an elevated level of excellence. For instance, our Procoat Athens process exemplifies this personalized approach. We treat your office’s unique situation with the care it deserves, from the initial project consultation to the triumphant completion. 4. Inexperience Comes at a Cost: The Risks of Amateur Painters If you get trade-grade paint, don’t ruin it by hiring a team of amateurs. Inexperienced painters simply can’t navigate the intricate world of paint, from choosing the right hues to understanding the nuances of various brands. And even if you hand them a can of quality paint, they might be stumped by proper surface preparation and primers. Don’t risk a poor paint job by hiring cheap. Commercial painting demands a distinct skill set, involving paint safety and the management of industry-specific concerns. The pros are tuned into the pulse of the painting industry. We know the new trends and techniques, from texture application to paint tints. Achieving professional results requires more than a brush and paint from Lowe’s or Home Depot. It demands the seasoned expertise that only the pros can bring to your office makeover. 5. Procoat: Expert Touch for Professional Office Transformations Efficiency, quality, and trusted advice—that’s what you can count on when you work with the pros. Enter Procoat Athens, a trusted professional painting company that transforms your space efficiently and ensures a superior outcome. We work on your time and can manage tight deadlines with ease. Our process minimizes downtime and inconvenience for your office. This efficiency quickly sharpens the look of your office. Procoat’s commitment to a quality paint job also guarantees longevity. So, you reduce the need for frequent touch-ups and save money in the long run. The design of your office speaks volumes about your business. Don’t trust just anyone with your paint job. Kindness Beyond Borders: One Random Act of Kindness From Around the World Even if you live somewhere sunny, this story of a man volunteering to help shovel snow is simply heartwarming! After a significant snowfall in Comox, British Columbia, JD Ludlow took to the streets to help. As a certified bus driver, he drove a bus of volunteers around the city to shovel driveways and sidewalks. We don’t get much more than a flurry here in Athens, but we feel inspired by this man’s leadership and generosity for his community. Ditch Home Depot Paint for the Professionals Okay, why did the bank robber wash his clothes before escaping the scene? He wanted to make a clean getaway! Speaking of which, it’s time for you to make a clean break from Home Depot and other big-box store paint. Instead, opt for a professional paint job that will last. Your walls, workers, and wallet will thank you. When you’re ready to breathe new life into your office space, give us a call.

This month, we get to spice things up! Our February Color of the Month is bold and boisterous. It’s a little sizzle to help you get through the rest of the winter, and it’s also one of our favorites: red! We could go on and on about how perfect this color is in every room and recommend a shade to complement any vibe. But many find red intimidating, especially in commercial spaces. Well, fortune favors the bold. We’re looking beyond love notes and rose petals to explore how red can bring some much-needed va-va-voom to your business. Red’s Emotional Palette: Beyond Passion and Love We know what you’re thinking: red as the choice color for February? Very original. It’s true that our Color of the Month embodies the feeling of a passionate love story. Red is dancing the tango with a red rose. The swirling hem of a red dress. The sweet cutout hearts in a love note. And while red does connect to passion and love, it’s also rich and powerful. Before we get into all the attitudes around red, let’s start with the science. The color has been associated with a physiological response. It actually impacts how your body works! Red can increase your heart rate, blood pressure, and metabolism. Whether it causes a good or bad response, red knows how to make a splash. Needless to say, red can communicate a few other emotions too. For instance, it can signal danger. Think about a warning sign with red flashing lights. Red can also make you feel excited and energized, like a bull chasing after a matador. And why do you think so many state and country flags include the color red? Because of its valor and strength. As a whole, red garners an intense reputation. When used in wall paint, it can create a dramatic interior that brings attention to the space. Crimson in Commercial: From Restaurants to Offices Red’s ability to pull focus in a space is one reason we love the color so much in commercial settings. For this Color of the Month, we’re sharing some tips on how red can help you generate business. Because red is so powerful and intense, painting your walls this color can have a lasting impact. A few simple design tips can ensure that impact will be a good one. Retail Spaces Imagine a storefront adorned with striking red accents or a bold red logo. It’s like a visual beacon amid the retail landscape. The color naturally draws attention and invites potential customers to explore what lies beyond the entrance. One of red’s most powerful psychological impacts is its ability to evoke a sense of urgency. In retail, urgency often translates to action, and that’s where the magic happens. After all, “sale” signs are red for a reason. Red also has the power to support brand identity. Exciting and vibrant, red is always a top color trend for branding (just ask Coca-Cola or Target). If you have a shade of red in your branding, pop the same shade up on an accent wall to tie everything together. It’s bright, memorable, and fun. Restaurants and Cafés Remember how we mentioned earlier that red can boost your metabolism? We don’t know why (we’re painters, not biologists), but the color red actually makes you hungrier too. That means it’s one of the best colors to paint a restaurant or cafe. Plus, red doesn’t just feed the body; it also feeds the soul. This vibrant color injects a sense of liveliness and energy into restaurant spaces, so ordinary meals become memorable experiences. When choosing how to design your restaurant, try to fit red in. One popular approach is the combination of red and neutral tones, such as gray or beige, to strike a balance between boldness and sophistication. From crimson to burgundy, this Color of the Month offers an entire spectrum to choose from. You’re sure to find one that fits your style. Offices and Workspaces If you work a classic office job, you’ll be thrilled to hear how red can improve your space. In fact, you probably know all too well how the design of workspaces influences employee well-being, productivity, and creativity. The vibrancy of red is like a burst of energy injected into the veins of an office space. Strategically add touches of red paint to high-traffic areas or as accent walls. You’ll infuse a sense of excitement that resonates with the dynamic nature of modern work environments. The boldness and intensity of red can also spark inspiration and innovative thinking. It’s a jolt of creativity in an otherwise mundane area. Is it the long-awaited cure for a case of the Monday’s? More red office spaces will tell. Kindness Beyond Borders: One Random Act of Kindness From Around the World Much like our Color of the Month, it’s amazing how one small thing can have a lasting impact. When Bill Price was 15, he attended a reunion for a summer program. As friends said goodbye, Bill was left standing alone. He felt abandoned and awkward. That’s when a girl from a nearby group of kids invited him over to talk with her group. Just like that, he felt welcomed and valued. Something clicked in this moment, as Bill realized that such a simple gift is one we can all give. He’s carried this lesson through his life and career, never forgetting the value of kindness. Feel the Love With Our Color of the Month Before we go, I’d like to share a dream I recently had. I was stuck on an island, but everything was dark red. The trees, sand, grass, even my clothes. “Help!” I yelled. “I’ve been marooned!” So, who’s feeling brave enough to give red a try? You truly can’t go wrong with February’s Color of the Month. Just adjust the shade as needed to align with your brand. We’re happy to help you see how perfectly the color red will work in your space. When you’re ready to update the look of your home or business, reach out to our team at Procoat Athens.

If you can’t take the heat, get out of the kitchen! That’s not us criticizing your cooking. It’s what we say to the different paint finishes that get damaged or stained when faced with a vat of scalding red pasta sauce. But the good news is this doesn’t scare every option away. In fact, there are four types of different paint finishes that work splendidly in the kitchen. Satin, semi-gloss, high-gloss, and textured paint finishes all stand up to high-intensity kitchen environments. Are they easily cleaned? Yes, chef. Do they protect from damages? Yes, chef. Do they look phenomenal? Yes, chef! Let’s go over the benefits of each paint finish so you can find the best one for your kitchen. Not Into Shiny Paint Finishes? Before we discuss four different paint finishes, let’s get something straight: if you don’t want a lot of sheen in their paints, there’s an option for you! Many premium brands have a variety of low-sheen finishes formulated specifically to give your walls that durability you’re looking for - without all that glow. Matte offers the lowest sheen possible but for the same durability as some of the others listed below. It has a higher sheen than “flat” paints but positions itself below “satin” or “eggshell” finishes. Flat offers almost no durability compared to high-sheen finishes. If you want specifics, the Duration and Emerald lines from Sherwin-Williams and the Prominence lines from PPG are good examples of matte paint finishes with comparable durability. Regardless, durability and higher sheen go hand-in-hand. Satin Smarts: Finding Balance We’ll start with satin paint finishes. Think of satin as the Switzerland of the paint world: it’s neutral, diplomatic, and ready to strike a balance. On the sheen scale, satin sits between matte and gloss and has a moderate shine. It reflects some light but is smooth overall. Satin paint looks incredible. It has a subtle glow and richness that leaves your walls looking decadent. But it’s not just about the looks; satin paint is also durable. It’s both resilient and easy to clean, and it masks the imperfections in your walls like a parent hiding veggies in a casserole. What’s more, satin finishes are ideal for high-traffic areas because they’re smooth and soft to the touch. They’re the perfect mix of sophisticated and spill-friendly, so they work beautifully for kitchen walls. Of course, applying them might require a bit of finesse. A touch of sanding and a few extra layers are the secret ingredients that ensure your kitchen walls have both the beauty and brawn that satin finishes offer. Semi-Gloss Supremacy: Deflecting Challenges Semi-gloss paint finishes add a bit more sheen, bringing both durability and shimmer to the table. If your kitchen is a battlefield against spills and splatters, then a semi-gloss finish is your best weapon. Anyone who’s ever simmered a pan of tomato sauce or slow-cooked a curry knows what we mean. Those stains can be a real challenge to get out. Semi-gloss paint is your knight in shining armor—and it looks the part. Resplendent with a high sheen, it’s one of the easiest paint types to clean. This paint finish is both water- and mildew-resistant, so it’s ideal in the high humidity of the kitchen. But like any hero, it also has a vulnerability. Semi-gloss paint is highly reflective and showcases imperfections like a spotlight. We recommend using semi-gloss paint for the most mess-prone areas, like behind the stove. Of the different paint finishes, semi-gloss is also a great choice for kitchen cabinets. The subtle shine adds a touch of elegance without overpowering. High-Gloss Haven: Embracing the Shimmer High-gloss paints have the highest sheen and shine of the different paint finishes. But you can only have so much before it becomes overwhelming. We think of high-gloss paint as a treat that’s best in small doses. It tends to be a bit much for your entire kitchen. High-gloss paint finishes are loaded with the highest proportion of binders and resins. As a result, they resist stains and break the scale of durability. But because of all those additives, they also take time to cure. Although, the result is worth the wait. High impact surfaces such as kickboards, trim, and kitchen cabinets are an ideal canvas for high-gloss finishes. Because of its shine, high-gloss paint shows imperfections readily. So, if you’re using it on kitchen cupboards, choose a lighter color over a darker one. Little nicks or dings will be less noticeable. But the magic doesn’t stop there. High-gloss paint also stands up against the forces of dirt, grease, and moisture. It repels stains and is a breeze to clean. The result is a kitchen that feels luxurious, modern, and expansive. Textured Tactics: Concealing and Conquering Textured paint brings a variety of options for different paint finishes that makes it ideal for kitchens. Not only does it conceal imperfections, but it also adds character to your culinary haven. Whether it’s dimpled, gritty, or rough, textured paint adds a depth to your walls that’s both edgy and clever. Under the artful guise of textured paint, any small blemishes, irregularities, nail holes, or cracks in your drywall become virtually invisible. But textured paint isn’t just about covering up mistakes. It’s also a brilliant way to bring your personality into your decor. These are the best types of textured paint for kitchens: Chalk Paint: Achieve a crisp and organic stone-like texture with chalk paint. It turns your kitchen walls into a tactile masterpiece. Plastered Effect: Opt for a plastered effect to add a touch of luxury to your kitchen space and create a visually captivating environment. Anti-Fungal Lime Paint: Choose lime paint for a textured finish with anti-fungal and anti-microbial properties. This offers a unique texture that withstands the humidity of your kitchen. Durable Velvet Texture: Mineral-based paint gives you a durable and velvety texture. Enough coats will give you a mossy feel, but it’s still easy to clean when faced with the inevitable kitchen mishaps. Concrete Overlay: For an industrial edge without the sledgehammer, consider textured paint with a concrete overlay. This brings a brutalist aesthetic to your kitchen without knocking out any walls. With textured paint, your kitchen becomes a space where imperfections vanish and your style takes center stage. These textured wonders will transform your kitchen into a physically and visually stunning sanctuary. Kindness Without Borders: Worldwide Feel-Good Gems We Had to Share In our book, anyone who rescues animals deserves some praise. But Debbie Pearl of Huntington Beach, California, is an absolute saint. You see, over the last nine years, Debbie has adopted seven disabled dogs that use doggy wheelchairs or prosthetics. She’s also created a nonprofit called Dream Fetchers, in which many of her rescues work as service dogs. Debbie’s pack now makes the rounds at local hospitals, schools, and nonprofits every week to comfort and inspire others. Win the War in Your Kitchen With These Different Paint Finishes You don’t have to live with a messy kitchen. When you finally get tired of scrubbing pasta sauce off your walls, give our crew at Procoat Athens a call. You can find our contact info at the bottom of our home page. We can’t do anything about the dishes in the sink. But our team can help you find the different paint finishes that will protect your walls and cabinets from all the splashes and splatters. In the meantime, we’ll leave you with a laugh: Why was the snowman rummaging in a bag of carrots? He was picking his nose!

A restaurant is 50% food, 50% service, and 50% ambiance. Okay, we know that adds up to more than 100%—we’re painters, not mathematicians. But our point is that each element is equally important to a restaurant’s success. And as the color experts, we have some wall paint ideas that will draw in your patrons and help your staff stay both efficient and organized. You see, color has the ability to subtly influence how people feel and behave. Your team has the food and service elements on lock. We’re here to help with the ambiance across your entire space. Psychology of Color: Creating a Comfortable Dining Atmosphere There’s more to picking a color for a space than just preference. In fact, each of these wall paint ideas requires you to consider the mood you’re trying to create and the brand identity of your restaurant. This starts with a little color psychology: how people respond to different colors. When choosing paint for your restaurant, you must find the right balance of energy and tranquility that matches your unique vibe. What’s the unique character of your space, and what culinary experiences do you offer? You also need to consider your target audience. If your focus is on fast food for children, then vibrant and lively hues make sense. But for a quaint café or sophisticated bistro, opt for muted colors to create warmth and intimacy. Let’s explore how color choice can affect the experience of your diners: Warm Welcomes: Warm colors, such as inviting reds and oranges, create a lively and energetic ambiance. They also encourage quick decision-making and table turnover. Consider a muted burgundy for fine dining spaces. This provides the energy of red with a touch of sophistication. Romantic Vibes: Dark colors evoke a romantic atmosphere and are ideal for intimate dining experiences. Use deep tones to add allure to your restaurant and set the stage for memorable evenings. Luxurious Blues: Blues can be appetite suppressants, so you must use them carefully. But in the right setting, like a peaceful tea house or café, they can create an environment that invites patrons to unwind and savor the moment. Green for Nature Lovers: Green is perfect for organic, farm-to-table restaurants. Specifically, it establishes a connection with freshness and sustainability, aligning with the ethos of your establishment. Front-of-House Painting: Welcoming Guests at the Entrance The entrance of your restaurant sets the tone for the dining experience. As your guests step through the door, they should immediately know what kind of vibe to expect. Think of it as a visual appetizer. Tie all your design choices together with these front-of-house wall paint ideas: Exterior Enchantment Pay homage to your interior design by extending its essence to the exterior. Incorporate appealing colors and lighting to draw patrons in. Elements like outdoor seating and trendy signage can help, but your exterior color choice also goes a long way. Color Harmony Your front-of-house space should have enough appeal so guests want to hang out longer and eat more food. Choosing the right colors can help you do this. Use paint to create visual intrigue and a welcoming atmosphere. For instance, consider a two-toned wall with striated layers or texture that guides customers in. Mural Magic Elevate your entrance with a mural that embodies your brand’s character and sparks creativity. Not to mention, a mural is inherently Instagram-friendly. This visual masterpiece adds a touch of artistry and serves as an immediate focal point, leaving a lasting impression on diners. Back-of-House Painting: Enhancing Efficiency in Server Stations and Offices While the front of your restaurant dazzles with colors and ambiance, the back of the house (BOH) keeps things running smoothly. The kitchen, break rooms, and offices deserve a tailored aesthetic prioritizing efficiency, organization, and employee morale. As you sort through BOH wall paint ideas, envision a space where efficiency, organization, and employee well-being seamlessly converge. After all, a well-painted BOH is an investment in how your restaurant functions. Light and Bright The BOH requires a different aesthetic strategy than the front. Warm and dark colors and low lighting might set the mood for patrons, but the staff benefits from a lighter palette. Opt for a well-lit space painted with brighter hues. Calming Neutrals Choose calming and light neutrals to create an environment that promotes focus. Colors like warm beige, ivory, or light gray will keep everything easy to see and enhance productivity. After all, it’s hard to focus with a bright red wall screaming at you. Higher Sheen for Cleanliness Prioritize higher sheen paints for their ease of cleaning. Spills and splatters are inevitable in the kitchen's hustle and bustle. A higher sheen, like eggshell or semi-gloss, ensures cleanliness. It also contributes to the longevity of the paint, reducing the need for frequent touch-ups. Hygiene-Coated Paint Invest in hygiene-coated paint with antibacterial properties to meet sanitary regulations. In areas where food is prepared, maintaining a hygienic environment is non-negotiable. This type of paint supports cleanliness and safeguards against potential health concerns. Quality Over Quantity No matter which wall paint ideas you choose, opt for high-quality paint from the outset. Repainting a restaurant kitchen is no small feat; it often requires operational shutdowns that impact revenue. So, think of paint with a longer lifespan as an investment. It spares you from frequent touch-ups and ensures a durable finish that withstands the demands of a busy BOH environment. Kindness Without Borders: Worldwide Feel-Good Gems We Had To Share Kindness in any form can go a long way, but the humble generosity of this New Hampshire man will have a lasting impact. Geoffrey Holt led an unassuming life managing a mobile home park in a quiet corner of the state. He enjoyed riding his lawn mower around town and doing odd jobs for people, including teaching high school driver’s ed. But when he passed away earlier this year, he left a surprise for his town: his entire fortune, worth millions. Dedicated to education, recreation, health, and culture, this money will go a long way for the town of 4,200 residents. While there are plenty of ways to show kindness, we’re truly touched by how much Holt cared about his community. Use These Wall Paint Ideas To Add a Bit of Zest to Your Restaurant Since this article focused on restaurants, how’s this for a joke: What do you call a fake noodle? An impasta! Remember, every part of your restaurant should be painted with your customers and staff in mind. With the wall paint ideas that we’ve shared, we have no doubt that you’ll run an efficient operation that keeps diners both full and happy. If you want some help, call the experts at Procoat Athens. We can help you choose the right color combos and then paint them beautifully. Reach out today.